Tuesday, May 22, 2018

Shweta Bachchan Nanda teams up with father Amitabh Bachchan on screen for the first time!

The Father-daughter duo shot an ad together for the first time for a jewellery brand. Shweta Bachchan Nanda has also been roped in as an influencer for the brand. 

We are told, "Shweta will feature in the brand’s latest TV campaign along with her father Shri Amitabh Bachchan, who has been the brand's global brand ambassador since 2012. The father-daughter duo will enact the special bond they share for each other on film for the first time.

 The ad film, scripted by L&K Saatchi & Saatchi and directed by GB Vijay, narrates the story of a father and daughter, while also echoing the values of trust and transparency, what the brand stands for. Renowned for her sartorial elegance, Shweta will also bring her unique style sensibilities by curating signature collections for the brand. 


Ramesh Kalyanaraman, Executive Director, of the brand said, “We are extremely delighted that Shweta has consented to participate in our TV campaign. We have had a long association with the illustrious Bachchan family, with both Mr and Mrs Bachchan representing the brand globally. We believe that audience will love to see the film wherein, both, Shri Amitabh Bachchan and Shweta play the role of a father and daughter, in an ad film for the first time. As a brand we always celebrated the bonds of family and relationships and the new film epitomizes family values. Shweta’s design inputs will also augment our signature collections."

The ad which is also being shot in Malayalam will have Manju Warrier playing the role of Amitabh Bachchan’s daughter. The advertisement is expected to go on air in July. news by HT

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